Our purpose

Advancing health has always been at the center of our story.

From the critical coverage that delivers peace of mind to the full breadth of health solutions that care for every aspect of your well-being, you can rest assured that Florida Blue is always looking out for you, your family, and your community as we have done for 80 years.

We are so much more than an insurer.

We’re your health partner, working to lower your costs, make your benefits easy to access, and providing you with a broad range of health services that include traditional medical care, mental well-being, preventive care, and so much more. As a policyholder-owned not-for-profit, we invest resources to keep health care costs lower and work hard to ensure as many people as possible have access to high-quality, affordable, and equitable care.

We’re always working, always investing, and always advancing toward a better state of health.